-
Article11Feb2021
The key to Data Science success is the CRISP methodology
The CRISP methodology (originally known as CRISP-DM), first developed by IBM in the 60s for data mining projects, remains, today, the only truly efficient process used for Data Science projects… [...]
-
Article04Feb2021
The 3 pillars of CRM-Marketing digital projects
We have initiated the publication of a series of three articles to present our current vision regarding Customer Relationship digital projects and explained in the first blog article, « CRM and [...]
-
In The News03Feb2021
Adobe Campaign Certified Partner
We are excited to announce that Business & Decision has renewed its specialization for Adobe Campaign in the EMEA region! This specialization label demonstrates our consistent customer [...]
-
Article27Jan2021
Building the Data Governance business case [REPLAY]
We all know we should do it but how? Building a business case for a Data Governance initiative is not easy. And without it, getting any initiative started and funded will be a hard sell. In this [...]
-
In The News26Jan2021
3 in a row!
3 in a row, we did it again! Our recognition as Top Employers België/Belgique has officially been renewed for the third consecutive year
-
In The News04Jan2021
#Data: 7 hot topics for 2021
In times of uncertainty, Data and AI are the guarantee to improve your future enterprise performance. The 7 hot topics #Data of this 5th edition, all marked by the global crisis, are the solutions [...]
-
Article17Dec2020
What is the best approach to implement Data governance? [REPLAY]
Many organizations already initiated their digital transformation or at least already thought about it for several reasons (legal purpose or business model changes). To complete successfully their [...]
-
Article10Dec2020
Digital Marketing: why Customer Experience First should be second nature
We have all noticed in waymarked areas those off-path trails that have sprung up on the ground or in the grass as proof of their repetitive use by pedestrians. Indeed, who has never chosen to cut [...]
-
Article03Dec2020
Mission: Insight-Driven company, but how? [REPLAY]
With the current exceptional period, the digitalization and e-commerce penetration are exploded these past months. More than ever businesses needs to react and their decision-making process depends a [...]
-
Article26Nov2020
Does Auto-Machine Learning (AutoML) really exists?
Automated machine learning (AutoML) has existed since 1990, it was considered as a silent revolution in the Artificial Intelligence (AI) field. When we analyze the term AutoML, we see that it refers [...]
-
Article05Nov2020
Data Governance: 14 best practices [REPLAY]
Today’s business ambition is to use data to make better and faster decisions and become data-driven organizations. However, implementing true and effective data governance could be a challenge! How [...]
-
Article29Oct2020
How to accelerate your decision-making process with Tableau [REPLAY]
Do you have lots of standalone files used for reporting? Are you spending a huge effort in producing and sharing reports across your organization? How could you ease the reporting process for your [...]